CTRL IRL: The Ultimate Roadtrip Snack

July 21, 2025

Home CTRL Power Up CTRL IRL: The Ultimate Roadtrip Snack

Summer is calling.

You’ve got a trunk full of questionable luggage, a playlist with too many vibes, and at least one friend who thinks “vibing” is a driving strategy.

Now all you need? Fuel that doesn’t suck. Welcome to the CTRL roadtrip era.

Built for the Glovebox, Designed for the Grind

CTRL shakes are the real MVP of road snacks:

No refrigeration required
Our meal replacement shake is designed for maximum convenience—once mixed with water, it requires no refrigeration. This makes it the perfect solution for busy lifestyles, on-the-go nutrition, and outdoor activities where access to refrigeration may be limited. Whether you're heading to the gym, commuting, traveling, or spending time outdoors, you can enjoy a balanced, shelf-stable shake without worrying about spoiling out on you. Its formulation is optimized to maintain freshness, flavor, and nutritional integrity without the need for cold storage, giving you flexibility and confidence in every serving.
No messy crumbs
With our meal replacement shake, there’s no need to deal with messy crumbs or cleanup. Unlike shakes that don’t mix well, or leave residue behind, our shake offers a clean and easy way to fuel your body—just mix, shake, and enjoy. You won’t have to worry about crumbs in your bag, on your clothes, or in your workspace. It’s a hassle-free, mess-free alternative that keeps your hands and surroundings clean while delivering the nutrition you need.
23g of protein in every shake
Packed with high-quality protein, our meal replacement shake does more than just curb hunger—it powers your day. Protein keeps you feeling full longer, helping to crush cravings and keep snacking in check. It fuels lean muscle, supports recovery, and delivers steady energy without the crash. Whether you're crushing a workout, grinding through meetings, or just need a quick, satisfying meal on the go, our protein-packed shake gives your body the fuel it needs to stay strong, focused, and ready for whatever comes next.
Tastes like childhood nostalgia blended with adult-level gains
Our meal replacement shakes are inspired by the nostalgic flavors you loved as a kid—think crunchy cookie cereal, vanilla ice cream, fruity cereal, or cinnamon toast. We’ve taken those classic, comforting tastes and given them a modern, nutritious twist, blending them into shakes that are not only delicious but also packed with the fuel your body needs. It’s the perfect way to enjoy the flavors that bring back warm memories, while staying on track with your wellness goals. Every sip delivers that familiar, feel-good taste—without the sugar crash or guilt.

Just add water. Shake. Sip. Keep driving.
Zero fast food regret. Zero gas station roulette.

Bonus Level: Cookie Mode

Not in the mood to sip your macros?
CTRL cookies travel just as well. Soft-baked. Collagen-packed. Easily fits in your center console or your emotional support tote.

Where CTRL Goes, You Go

In the car
For those short drives to the gym, work or class, or longer road trips with family or friends, our cookies are meant to travel with you and be ready whenever hunger kicks in.
On a plane
Our snacks are perfect for flights - they won’t hold you up in those security checks and can be those much needed snacks ready in your carry-on bag.
In a cooler at a campsite
Ready for the great outdoors and those long hikes, or sitting next to you in a cooler while BBQing for fishing. They taste great slightly chilled or warmed up.
Or eaten quietly in the passenger seat while pretending to “check directions”
You might be able to sneak our cookies along without having to share with the homies. Maybe.